ABOUT VIKTOR & ROLF
CONCEPTUAL GLAMOUR, PROVOCATIVE COUTURE & UNEXPECTED ELEGANCE
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CONCEPTUAL GLAMOUR, PROVOCATIVE COUTURE & UNEXPECTED ELEGANCE
Viktor&Rolf is the avant-garde luxury fashion house founded in 1993 by fashion artists Viktor Horsting and Rolf Snoeren after their graduation from the Arnhem Academy of Art and Design.
Widely recognized and respected for its provocative Haute Couture and conceptual glamour, the house of Viktor&Rolf aspires to create spectacular beauty and unexpected elegance through an unconventional approach to fashion.
Viktor Horsting and Rolf Snoeren graduate from the ArtEZ Institute of the Arts in Arnhem, The Netherlands and begin their collaboration.
Viktor Horsting and Rolf Snoeren graduate from the ArtEZ Institute of the Arts in Arnhem, The Netherlands and begin their collaboration.
First installation as part of an international group show of contemporary art entitled “L’Hiver de l’Amour” at the Musée d’Art Moderne de la Ville de Paris, France.
Exhibition of their SS96 collection in Galerie Patricia Dofmann, containing five gold outfits suspending from the ceiling and five black silk organza laid on the floor appearing as their shadows.
Dissemination of this image throughout Paris as a response to the lack of interest of the fashion industry.
Exhibition at Torch Gallery, Amsterdam, The Netherlands. Series of installations including "Le Parfum", a fictional fragrance.
Presented at Galerie Thaddeus Ropac, Paris, France.
"Stars & Stripes", Autumn/Winter 2000, Paris.
Exhibition at the Groniger Museum, The Netherlands.
Viktor&Rolf sign a global beauty contract with L'Oréal.
Launch of the "Monsieur" line with a presentation at Pitti Uomo in Florence, Italy.
Viktor&Rolf introduce their exclusive eyewear line, VIKTOR&ROLF VISION.
10th Anniversary retrospective exhibition at the Musée de la Mode et du Textile, Paris.
A fashion history exhibition with The Kyoto Costume Institute, curated by Viktor&Rolf and exhibited in Kyoto and Tokyo, Japan.
Viktor&Rolf introduce their Pre-collections, Amsterdam, The Netherlands.
First female fragrance.
First masculine fragrance.
Viktor&Rolf collaborate with H&M on a global fashion collection.
15th Anniversary exhibition at the Barbican Art Gallery, London, England.
Collaboration with Shu Uemura for a couture range set of eyelashes.
Viktor&Rolf enter into a partnership with OTB, the holding company of Maison Martin Margiela, Marni, Diesel, Staff International and Brave Kid.
Second female fragrance.
Viktor&Rolf celebrate the 5th Anniversary of "FLOWERBOMB" at Le Meurice, Paris.
The English edition of "Sprookjes", written and illustrated by Viktor&Rolf.
Second masculine fragrance.
Viktor&Rolf return to couture with the “Zen Garden” collection.
Viktor&Rolf open their first ever flagship boutique in France at 370, rue Saint-Honoré in Paris’ prestigious first arrondissement.
The latest female fragrance.
Viktor&Rolf go back to their roots.
Viktor&Rolf manifestation in the artworld: Creating wearable art with the Haute Couture Spring/Summer 2015 Van Gogh Girls Collection.
Ten years later, Viktor&Rolf reveal the new advertising for their iconic fragrance, Flowerbomb.
Launch of Viktor&Rolf Mariage.
Marking the twenty-fifth anniversary in 2017, Viktor&Rolf showcases its spectacular and avant-garde creations in Australia for the first time in an exhibition organised by the National Gallery of Victoria.
Celebration of 25 years body of work. Viktor&Rolf fashion artist 25 years is curated by Thierry-Maxime Loriot at the Kunsthal in Rotterdam.
Launch of Cover Cover by Irma Boon. Published by Phaidon
An investigation into the expressive power of clothing.
Introduction of Anya Taylor-Joy as the inaugural ambassador of Viktor&Rolf ’s ‘Flowerbomb’ fragances.
Introduction of Viktor&Rolf x Aubade Capsule collection, an inspired collaboration between modern lingerie experts and avant-garde fashion artists.
Introduction of V&R x Melissa - a collection of shoes and bags crafted out of recyclable plastic and inspired by ‘Patchworks’ Haute Couture SS20 collection.
Introduction of Viktor&Rolf x Calida Capsule collection, a truly green story - a 100% compostable collection for a better world.
Introduction of new male fragrance Spicebomb Infrared.
Introduction of Angelababy as Viktor&Rolf Fragrances Brand Ambassador in the Asia-Pacific region.
In Spring 2022 Viktor&Rolf launched the first Asian retrospective exhibition at Shenzhen’s Design Society, China. Entitled ‘MetaFashion’, the exhibition encompassed over 80 Haute Couture creations, curated by Pooky Lee, and exhibition design by Nathalie Crinière.
Introduction of new Eau de Parfum Good Fortune.
Taking inspiration from Viktor&Rolf’s ‘Haute Fantaisie’ Haute Couture collection, the SS23 Ready To Wear collection translates conceptual Couture glamour into unexpected elegance with a modern and luxurious attitude.
Introduction of Emily Ratajkowski as the new face of Viktor&Rolf ’s ‘Flowerbomb’ fragances.
Viktor&Rolf Haute Couture Spring/Summer 2023 presents a parade of dreamy, romantic tulle ballgowns, alluding to the grand tradition and golden days of mid-20th century Haute Couture.
With Haute Couture AW23, Viktor&Rolf celebrated 30 years of conceptual glamour, spectacular beauty and provocative couture in an unexpected way.
With Haute Couture AW23, Viktor&Rolf celebrated 30
years of conceptual glamour, spectacular beauty and provocative couture in an
unexpected way.
For the first time in Germany, a spectacularly staged retrospective with Viktor&Rolf’s most extraordinary and avant-garde works. ‘Fashion Statements’ encapsulates a comprehensive look through the oeuvre of fashion artists Viktor Horsting and Rolf Snoeren, reflecting the duo’s passions, obsessions and singular vision.
Staging signature collections for over thirty years during Paris Fashion Week – ever since the first Haute Couture collection in Spring/Summer 1998 – Viktor&Rolf creations evoke a provocative spirit infused with surreal contrasts. Throughout their career, Viktor&Rolf have been identified by their radical conception, pushing the boundaries between art and fashion.
Dutch fashion artists Viktor&Rolf are highly connected to the world of arts and they have participated in numerous exhibitions from prestigious museums across the globe such us 'The Metropolitan Museum of Art', 'Barbican Art Gallery', 'Kyoto Costume Institute', 'Musée de la Mode et du Textile' and the 'National Gallery of Victoria', amongst others. On the occasion of the twenty-fifth anniversary of the fashion house of Viktor&Rolf, the Kunsthal Museum in Rotterdam organized an exhibition in collaboration with the Dutch designers and Canadian curator Thierry-Maxime Loriot. The exhibition ‘Viktor&Rolf: Fashion Artists 25 Years’ shows the elements that make their designs unique in the contemporary fashion world.
Viktor&Rolf is part of the OTB Group
